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Here is the foundation that increased sales by 269% thanks to TikTok

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If you read this, you know how influential TikTok can be on beauty purchases. A decade old Lipstick clinic could not stay in stock after exposure to TikTok. We all have the Caudalie Instant Detox Masks after browsing TikTok. The platform is so influential that his trend setters even inspired the island of Paradise create a new tanning product.

One of the most recent TikTok makeup sensations is the CoverGirl Clear Fresh Skin Milk Foundation. To influencers Brianna LaPaglia and Mikayla Nogueira over the product on TikTok, sales increased by 269%, per Business Insider. And I know what you’re thinking, but no, that’s not a typo. Sales actually increased by 269%, according to Wall Street analysts.

Brianna admits to her followers: “I do not want to share it because I do not want it to be sold out. It is so good.” She explained that it took more than seven years to find the perfect base and that she had previously used a $ 90 product. In contrast, this price ranges from $ 9 to $ 13, depending on where you shop.

After watching the video of Brianna, Mikayla tried the foundation and admitted that she wondered if it was the ‘worst foundation on the market’. However, after applying it, she said, ‘I think it did a wonderful job of covering my redness and eliminating the skin tone.’ Mikayla says: “It’s very beautiful. I like this kind of look, very skiny. It makes me feel really young and youthful.” After she finished her makeup, Mikayla said, “I feel so beautiful that it’s not even funny. I do not feel very often. Oh my god … It’s a fucking bomb.”

No wonder the foundation was sold out at Amazon and Ulta. However, it is back in stock at Amazon, Ulta, en Purpose, so now’s your chance to try this top trending foundation to see what the hype is all about.

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